At the stop of the 100% Hotel Workshop Tour in Thessaloniki, for the first time, the whole Workshop was recorded, aiming to be available after the completion of the Tour for Hoteliers and Architects, while the official presentations of the speakers were also available for the audience, in order for them to better understand the content of the Workshop.
Although the main content of the Workshops remained stable throughout the Tour, the speakers personalized the presentations according to the profile of each destination and at the same time they developed the content.
For your convenience, you can instantly visit the Quick Links, or see the information below:
- What should be considered in Architectural Design and Planning, for a more efficient operation of a Boutique Hotel. Watch the Video - Download the Presentation
- How to boost the revenue of your Boutique Hotel, by upgrading your rooms, restaurants or spa sales and third-party services. Watch the Video - Download the Presentation
- How to Personalize the Boutique Character of Your Hotel, Combining Local Architecture, Timeless Design & Functionality. Watch the Video - Download the Presentation
- Which are the promotional channels of Boutique Hotels and what are the necessary actions to be taken on a hotel’s website and in the booking engine of your hotel, which will increase the direct bookings. Watch the Video - Download the Presentation
INTRO - The New Trends in Boutique Hotels
Workshop Curator: Nikos S. Morantis
Organizer: Dimitris Antonakos
TOPIC 1: Architecture & Boutique Hotel Operation
Basic Presentation: What should be considered in Architectural Design and Planning for a more efficient operation of a Boutique Hotel.
- Keynote Speaker: Maria Sfyraki - ATN constructions
- Download the Presentation on this link
Case Study: The modern technology hotel profile from Vimar
- Company: Vimar - www.vimar.com
- Company Representative: Petros Dranias
Curator: Nikos S. Morantis
TOPIC 2: Hotel Upselling Methods
Basic Presentation: How to boost the revenue of your Boutique Hotel, by upgrading your rooms, restaurants or spa sales and third-party services.
- Keynote Speaker: Zenios Zeniou - Destsetters
- Download the Presentation on this link
Case Study: Scent Marketing in Hotels by Scent Plus
- Company: Scent Plus - www.scent-plus.com
- Company Representative: Nancy Daskalou
Curator: Nikos S. Morantis
TOPIC 3: Boutique Hotel Design
Basic Presentation: How to Personalize the Boutique Character of your Hotel, combining Local Architecture, Timeless Design & Functionality.
- Keynote Speaker: Dimitris Zelios - Dimitris Zelios Architect
- Download the Presentation on this link
Case Study: Energy savings in numbers from LG
- Company: LG Hellas - www.lg.com
- Company Representative: Vaios Blatzios
Curator: Nikos S. Morantis
TOPIC 4: Hotel Booking Strategy
Basic Presentation: Which are the promotional channels of Boutique Hotels and what are the necessary actions to be taken on a hotel’s website and in the booking engine of your hotel, which will increase the direct bookings.
- Keynote Speaker: Yiannis Koutsopoulos- Abouthotelier.com
- Download the Presentation on this link
Case Study: Photo in Hotels
- Company: Hospitality Photography - www.hospitalityphotography.eu
- Company Representative: Andreas Sfyridis
Curator: Nikos S. Morantis