With exhibition visitors seeking a more direct and substantial experience that allows them to easily find the solutions they are looking for, the 100% Hotel Show is redesigning the concept of its booths, emphasizing the clear and upgraded presentation of solutions. In this direction, the organization is creating predefined participation concepts with customized dimensions based on the hotel solution offered by each company, while also recommending the implementation of branding that will showcase it in the best way to the premium audience of the exhibition.
“In this way, we facilitate companies to participate without high logistics demands, while demystifying the relationship between company level and booth size, allowing each company to invest the budget it wishes based on the range of products or solutions it wants to present. At the same time, the creation of the new 'Trending Brands' section at the entrance of the exhibition, with more conceptual booths, will give companies the opportunity to make a truly dynamic statement.”
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Before you read the article: Do you want to participate as an exhibitor at the 100% Hotel Show 2024 in Athens?
- Express interest in participating as an Exhibitor: Click here
- Download the exhibition folder: Click here
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1. Prefabricated booths that include minimal design and branding
The most popular booth categories include the prefabricated booth formats available in the categories of Hotel Design, Hotel Operation, and Sales & Technology.
What you will see in this section:
• Premium: Combines all the advantages of custom-built booths (uniqueness, corporate identity enhancement, impressive presence) with those of prefabricated booths (controlled cost, time-saving in design, preparation, and installation).
• Smart: Small but complete booth, with a high-level conceptual presence.
• Classic: Complete exhibition presence, with a respectable aesthetic result and affordable cost.
Special Note: Companies have the option to choose from various types of booths, tailored to their needs, thus facilitating their participation in the exhibition and reducing preparation costs and time, while also having the opportunity to develop new sales and collaborations.
2. Participation in the Trending Brands section with larger booths and the possibility of free construction
The 100% Hotel Show maintains the impressive design it has introduced in the hotel exhibition sector over the past 10 years, with the new Trending Brands section at the entrance of the exhibition. This section will host for the first time a mix of companies from all categories, with larger and more conceptual booths, for companies that want to make a dynamic statement. This section will also serve as a reference point for the dynamic launch of new products or solutions, as well as for new companies entering the hotel industry.
What you will see in this section:
• Creative proposals from companies in hotel design that resemble actual hotels.
• Applied technologies and solutions that facilitate the daily life of the hotelier.
• Special Concept booths from leading consulting companies and architectural studios.
Special Note: The Trending Brands section offers a unique opportunity for companies to present their new products and solutions to a wide and premium audience, enhancing their visibility and establishing their position in the hotel solutions market.
3. Presentation of solutions and expertise on the 100% Hotel Show's Workshop Stage and Seminar Room
With workshops being one of the most dynamic ways for a company to showcase itself, the 100% Hotel Show is creating more “space” by setting up a second Seminar Room, which will serve as a reference point for the exhibition visitors. Thus, while the timeless workshops of the exhibition will be held with new trends, companies will also be able to educate visitors about their product or service on the specially designed stage.
This way companies can:
• Stand out for their expertise by presenting an educational workshop.
• Present a success case study within a workshop relevant to their field.
• Complete a seminar or present a demo in the Seminar Room.
Special Note: The opportunity to present in workshops and seminars offers companies a unique chance to showcase their expertise and educate visitors on practices and solutions that can be immediately applied to their businesses.
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Do you want to visit the 100% Hotel Show 2024 in Athens?
- Save the dates: Saturday, November 9th – Sunday, November 10th – Monday, November 11th
- Register for free as a visitor: Click here
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The 100% Hotel Show brings a new era to exhibitions, with minimal structures and clear hotel concepts. With the new sections and prefabricated booth concepts, exhibitors have the opportunity to showcase their products with simplicity and effectiveness.
This approach facilitates participation, reduces preparation costs and time, while offering unique opportunities for exposure and developing new collaborations. The 100% Hotel Show is not just an exhibition, but a hub of innovation and entrepreneurship in the hospitality industry.
With the new workshops and specialized seminar rooms, companies can showcase their expertise and educate their audience, creating dynamic and lasting partnerships. The 100% Hotel Show promises to set new trends and strengthen the dynamic of the hotel market.
